Motion Response by Laundry

In today’s world, there’s little separation between humanity and technology. It’s become an unmistakable force that’s ingrained in every part of our existence, often completely taking over until our former, technology-free selves are barely recognizable. We explore this relationship by focusing on a human entangled in wires, which act as living things themselves, trapping and surrounding the man who appears powerless to break free. As time reverses we see his true birth into existence, free of any technological burdens, as he becomes a transcendent being of pure energy and light.

 

Creative Direction: PJ Richardson and Anthony Liu

Direction / Concept Design / Animation: Brett Albert and Yang Liu

FX Animation: Alan Ng

Music: Drew Mikuska

Sound Design / Editing: Justin Freedman

Producer: Meredith Panicara